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New Zealand Milk Bar at the 16th Western China International Fair

On November 3 the “16th Western China International Fair” was held in Chengdu, the capital of the southwest province of Sichuan.

The fair drew over 9,000 companies from 91 countries and regions. Foreign dignitaries also joined this year’s WCIF, including German Vice-Chancellor Sigmar Gabriel, former politicians and foreign ministers and officials of international organisations, embassies and consulates in China. Heads of foreign chambers and associations of commerce as well as representatives from prominent companies and other honorable guests were also in attendance.

New Zealand Milk Bar participated in the WCIF for the first time, representing New Zealand with a stand-alone double booth in the international hall. The booth proved popular with attendees, selling over 1,000 pouches of Biopure whole milk powder across the 4 days.

The New Zealand Milk Bar team acknowledges and gives thanks to the NZ consulate general in Chengdu for their assistance with the event.